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VEND. 1ER, SAM. 2 & DIM. 3 SEPTEMBRE 2023 - N°6589  NE PEUT ÊTRE VENDU SÉPARÉMENT  DÉPÔT LÉGAL 100/1991  DIRECTEUR DE PUBLICATION KHALID BELYAZID
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                                                                                                                                                version 2015

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                                 Weddings are still








                                  all the rage, but...























































                                        Increase in
                                        the minimum                                                                                         Martin
                                                                                                                                            Scorsese
                                        wage: Remake                                                                                        returns to
                                        of 2022                                                                                             Marrakech
                                                                 Morocco-Israel: Carasso Motors
                                                                 soon to set up shop in Morocco

          Editorial                                                 Soft power                                                              Ahlam NAZIH



          W      ITH Covid behind us, (unless a rebond occurs), international students  as a student destination is one of the sector’s priorities. Payoff was worth
                 have resumed their mobility to Morocco. After this forced interlude,  the effort. Education is one of the most powerful tools of soft power. Some
                 the country has managed to recover the numbers lost, and can now  countries have taken this on board. Turkey is a case in point. For some years
          continue to improve its score in this area, because yes, despite their rather  now, the country has been pursuing an aggressive policy to rank among the
          small numbers, more and more international students are enrolling in Moroc- world’s top student destinations. From 2014 to 2019, it increased its inter-
          can schools and universities, both public and private, every year.      national student enrollments by more than 220% to over 154,500, ranking
             Over a five-year period (2015-2019), international student enrollments  it as the 11th most popular host country for foreign students worldwide. In
          have more than doubled, from 9,347 to 22,096. Typically, between 80% and  2022, the country could exceed 260,000 enrolments, before going beyond
          85% are of African origin. In 2022, the post-Covid year, 23,588 places were  300,000 in 2023. And it has no intention of stopping there. One of its main
          awarded to them. The score continues to improve.                        recruitment pools is Africa.
             With the gradual reinforcement of English in higher education, the diver-  It’s clear that Morocco has a card to play in this field. For the time being,
          sification of the training offer and the rise of the private sector, the upward  its potential remains largely untapped. Like Turkey, it should be aiming for
          trend should continue, provided, however, that Morocco’s attractiveness  the moon and, at worst, landing in the stars. o
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